Engadget is a multilingual technology weblog and podcast (with the latter on hold as of August 31 2007) about consumer electronics. The weblog has won several awards. Engadget currently has four different sites, all operating simultaneously with each having its own staff, which cover technology news in different parts of the world in their respective languages. The U.S. Engadget site made its 20,000th post on August 25, 2006.
Since its founding, dozens of writers have written for or contributed to Engadget, Engadget Mobile and Engadget HD, including high profile bloggers, industry analysts, and professional journalists. These writers include Jason Calacanis, Paul Boutin, Phillip Torrone, and Susan Mernit.
Engadget has been nominated for numerous awards, including a 2004 Bloggie for Best Technology Weblog, and 2005 Bloggies for Best Computers or Technology Weblog and Best Group Weblog; Engadget won Best Tech Blog in the 2004 and 2005 Weblog Awards.
To extend readership, the blog is available in several languages including Spanish, Japanese, Polish, and Chinese (traditional and simplified). As the blog continues to gain popularity around the world, the available languages will most likely increase.
The topic of discussion for the podcast is technology related and closely linked to events that have happened during the week in the world of technology. The show generally lasts from 30 minutes to an hour. The show is normally weekly, however there are events that disrupt this occasionally. When events such as the Consumer Electronics Show (CES) and the Electronic Entertainment Expo (E3) come around each year, the podcast has been known to be broadcast daily during the event to cover the latest news on gadgets. More recently, special versions of the podcast have been made including the "Engadget Lovecast" and a listeners' voicemail podcast.
More recently the podcast has been sponsored. Organisations sponsor the podcast in return for a mention in the show. The host of the podcast will typically mention the sponsor during the beginning, middle and end of the show. Sponsors have included Best Buy, Nikon and most recently Castrol.
The Engadget podcast is available as a subscription through iTunes and as an RSS feed. Alternatively, it can be downloaded directly from the site in either MP3, Ogg, AAC or m4b format. The m4b version features images related to the current topic of discussion and can be displayed in iTunes or on a compatible player.
In May 2007, Engadget published a story based on an email sent to Apple employees announcing that the company was delaying the launches of both the iPhone and Mac OS X Leopard. After the story ran, Apple's share price dropped 3% Less than 20 minutes later the story was retracted after the email was discovered to have been a hoax perpetrated on Apple employees. Apple's shares eventually recovered, and Ryan Block apologized for the mistake Some readers have also complained about bias towards Apple and Nintendo products in the comments on Engadget.
On March 31st 2008, Engadget reported that T-Mobile had sent a letter requesting that Engadget cease using the color magenta in its Engadget Mobile site, claiming that T-Mobile had trademarked the color. Engadget issued a response on April 1st, mainly by repainting the Engadget sites and changing the Mobile logo for the day to a logo that looks as though it is saying "Engadge t-mobile". The site has since returned to normal format, with the exception of the highlighting color.