Electroboy

Electroboy

Electroboy, (born Florian Burkhardt), is a Swiss electronic musician and music producer. He lives in Berlin, Germany and is often in Zürich, Switzerland. Electroboy produces electronic trash-pop and electroclash with simple, cheeky content.

Biography

At an early age Burkhardt dreamt of becoming a professional snowboarder, therefore he decided to move to the mountains. This experience convinced him to found the first Swiss snowboard magazine. After selling his magazine, Burkhardt moved to Los Angeles to commence an acting career. But thanks to a feature in a film magazine he got his first modelling job. More modelling work awaited him in Milan. He became Newcomer of the Year, working for labels such as Prada, Gucci, and Dolce & Gabbana. Booked by photographers such as David LaChapelle and Albert Watson he was at the peak of his modelling career, but his life in hotels all over the world bored him. So after jobs in Tokyo, Paris and London he went back to Zurich. Burkhardt tried one job after another: first as an advertiser in an internet agency, then in a film production company. Tired also of these projects he wrote the book 'STOP' (ISBN 3-937343-63-6) only to resurface one day as Electroboy.

In 2004 he started organizing parties and festivals in Zurich under his new name: Electroboy. Within a year, the name became synonymous with catchy electronic music in Switzerland. Collaborations with national and international artists (musicians, graphic and visual artists, art collectives,) followed. In summer 2005, Electroboy began producing electronic music. As a party organizer, he was aware that provocative ideas are often missing in electronic music in Zurich in particular. There, the scene tends to specialize in perfecting sounds - shying away from building up an image. Electroboy is an emotional persona who shows less respect, trying not to fear embarrassing moments; all in favour of a simple, yet colourful and lively world which is sometimes absent in electronic music. He went on tour around Switzerland in spring 2006. Between 2005 and 2006 he released four CDs. (see below)

Discography

  • Electroboy (2005)
  • 50 mg (2005)
  • Hör die Emotionen (2006)
  • Der grosse Pop (2006)

See also

External links

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