Cention Group Ltd is a privately held contact centre software supplier, which specialises on enterprise solutions for on-line channels like e-mail, sms, chat and smart site search solutions (Sometimes called "site assistants"). The software is geared both towards in-house or on-demand SaaS deployment.

Centions solution is Cention Contact Centre, which enables the modern contact centre to handle more e-mail using fewer resources. By providing proper system support, part of the process can be automated. Also included are tools to facilitate follow-up and report-writing.

Cention is located in Stockholm Sweden, Birmingham United Kingdom and Dhaka Bangladesh with its global headquarters in Stockholm Sweden. Within Cention Group there are two wholly-owned subsidiaries, Cention AB and Cention Pvt Ltd Cention AB is the company responsible for sales, marketing and partner strategy. It is a privately-owned Swedish company, headquartered in Stockholm. Cention Pvt Ltd is the production company where R&D, production and development is handled. This is a Bangladeshi Pvt company, registered on the joint stock market in Dhaka.

Cention have managed to expand its business through a well structured partner strategy and teaming up with major consultancy companies world wide. Cention have presence in Europe, The Americas and Asia.


In that time a pioneer in knowledge management applications for contact centres, Cention released the product Xmail, the product was one of the first on the market space that gave agents/operators suggestions for answer based on a self learning Knowledgebase. The procuct was later rebranded as Cention Contact Centre as more modules was added.

Companies around the world use Cention software to transform their traditional call centers, help desks, and web customer service operations into modern multi location multichannel centres.

The company represents more than nine years of experience and industry-specific domain expertise in contact centre software, customer service software, knowledge management and Self Service.

In August 2007, Cention finalised the acquisition of Askology AB, with patented technology researched and developed for over 9 years at the Swedish Royal Institute of Technology for matching language patterns (Natural language processing) making Cention one of the Leaders in Automated Correspondence on-line. Cention has coverage in all European markets, the Americas and Asia.

Cention was founded in 1999 and released the first version of Cention Contact Centre around 2000.

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