One of the best-known Bovina residents was J.E. Sherrill, Jr. (1925-2007), who held four different public offices in Bovina and Parmer County, including Bovina alderman, mayor (1956-1960), school board member, and city judge (1997-2007). Sherrill was married to the former Patsy Clem (1931-2003). In 1953, the couple moved to Bovina, where Sherrill operated his former Sherrill Lumber Company for many years.
In 1976, Bovina adopted the city manager form of government, with Larry D. Gilley first filling the position. Gilley later became the manager in Abilene and San Marcos, Texas. The last city manager was Ernest Terry, who served from 2001-2007.
According to the United States Census Bureau, the city has a total area of 0.9 square miles (2.3 km²), all of it land.
There were 567 households out of which 51.5% had children under the age of 18 living with them, 67.0% were married couples living together, 11.5% had a female householder with no husband present, and 17.6% were non-families. 16.4% of all households were made up of individuals and 9.5% had someone living alone who was 65 years of age or older. The average household size was 3.31 and the average family size was 3.72.
In the city the population was spread out with 37.6% under the age of 18, 9.5% from 18 to 24, 27.9% from 25 to 44, 16.2% from 45 to 64, and 8.8% who were 65 years of age or older. The median age was 28 years. For every 100 females there were 101.1 males. For every 100 females age 18 and over, there were 93.5 males.
The median income for a household in the city was $27,426, and the median income for a family was $29,602. Males had a median income of $25,417 versus $18,036 for females. The per capita income for the city was $10,995. About 16.8% of families and 20.8% of the population were below the poverty line, including 24.0% of those under age 18 and 17.3% of those age 65 or over.
The high school's mascot is the Mustang. Its colors are Maroon and White.